DL1961 is a family-owned brand, creating premium denim with sustainability at our core since 2008. Overseeing the entire process from fiber to finished garment, we pride ourselves on our leading fabric and sustainability technologies. Learn more about how we're taking trash and turning it into your new favorite jeans, all our eco-friendly materials, and our commitment to social responsibility.
We've all gotten rid of plastic and old clothes, but where does it all
go? We're taking your old jeans and plastic bottles and turning them
into your favorite high-performance denim.
We begin the process by shredding old denim and post-consumer
waste into smaller and smaller pieces, then weaving those into new
yarn with eco-friendly fibers and high-performance stretch.
The yarns are woven into your favorite lifting, sculpting, comfortable
fabrics and dyed using only the highest quality Dystar Liquid Indigo
pigments to minimize harmful byproducts.
Your jeans are constructed and hand-finished using waterless laser
and Ozone technologies in our family-owned manufacturing facilites,
which are fully compliant with International Social & Environmental
Thanks to all the ultra-absorbent fibers and waterless techniques we
use along the way. What's more, we treat and recycle 98% of the water
we do use in our in-house treatment plant.
Finally, your jeans are quality checked and delivered. You get
sustainably-made jeans that make you look your best and feel even
98% of Water Recycled
In our state-of-the-art in-house treatment plant.
Recycled and Renewable Fibers
Like Modal® and Tencel™ to reduce water usage and increase the life of your jeans.
We use Dystar Liquid Indigo to minimize byproducts, and no bleach or harmful chemicals.
We adhere to international standards to bring you the highest quality denim.
Ozone and Laser Technologies
No water or harmful chemicals needed for your favorite denim effects.
Solar Power and Energy Efficiency
Our self-generating power plant uses solar panels and heat recovery to power itself.
We're turning your trash and old denim into your new favorite jeans.
We're committed to fair wages, reasonable hours, and positive working conditions for all our people.
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